• Ulta Beauty’s location in Herald Square is more than just a store. The New York City Flagship features a hair and beauty salon above a newly added mezzanine. This Schimenti built 12,000 SF interior fit-out features a new 32″ storefront and new façade.
  • The renovation involved a new elevated design that includes high ceilings, artistic lighting, and digital screens to showcase beauty brands easily. Behind the scenes, the Schimenti team transformed the basement into a luxury employee lounge and revamped the stock rooms.

Ulta, 51 W 34th St, New York, NY

Square Feet

22 Weeks

Our Valued Client Since 2018

Project Tour | Ulta, 51 W 34th St, New York, NY

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